Even if you're like me and love putting on makeup, a complexion routine can feel like hard work. Applying foundation, concealer, highlighter, contour, bronzer, blush, and highlighter all at once? Sometimes it's more of a mad science experiment that doesn't always go how you planned. That's why I usually pare things down with multi-use products like cheek tints and bronzer sticks. Jamie Greenberg, the makeup artist responsible for the faces of Kaley Cuoco, Rashida Jones, and Joey King, just invented a new product hybrid that'll simplify things even more.
With her cosmetics brand, Jamie Makeup, Greenberg just launched The Blighlighter, a two-in-one product that doubles as a cream blush and highlighter. For now, it comes in three shades: The Pink One, The Nude One, and The Cherry One (all of which are rather self-explanatory). In their pan, they might look similar to your standard cream blush with some shimmer, but as Greenberg explains, that's not the case at all.
"In the market when I was looking, every blush that did have a shimmer in it was very disco ball, or it had a lot of really big pieces of glitter in it; then it kind of becomes almost costumey," she tells Allure. "When I was formulating this, I wanted [my clients'] skin to look like it was youthful and I didn't want it to look like they were wearing makeup."
To remedy that, Greenberg decided it was better to infuse color into a highlighter formula with fine shimmer pigments that are barely detectable — it looks more like a wet sheen than it does sparkle. "It really does make your skin look juicy, so to speak," she says.
To get that "juicy skin," Greenberg has a simple step-by-step process. Apply the product as one of the very last steps of your makeup routine or on bare skin for your minimal makeup days. You don't even need a brush. "Take your middle finger or your pointer finger, kind of mush it around in the product and then, while smiling, dab it on the upper part of the apple of your cheek and lightly blend it upward toward the hairline," Greenberg advises. "It's really creamy when it goes on, but it kind of adheres to the texture of your skin."
As long as you stick to blending the product upward, you'll never have to worry about overdoing it on Blighlighter. "When [products] go downwards, they tend to drive the face down," Greenberg explains. "You can amp it up and keep layering it, but it'll never look like the makeup is wearing you."
The Jamie Makeup Blighlighter, $34, is available now from jamiemakeup.com.
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